Dacia Germany has brought the Nürburgring Offroad Park to life with a very special event over the past few days. The exciting off-road terrain is just a stone's throw away from the famous Nordschleife and offers a wide range of uses across 80,000 square meters. Dacia Germany has now used this for an event that is well worth seeing. Highlights included a vehicle camp with roof tent overnight stays and campfire romance, as well as high-speed laps by rally legend Sébastien Loeb in his Dakar race car.
Carbon body, all-wheel drive, and a 360 hp V6 engine: the Dacia Sandrider usually takes on the rough tracks of the Dakar Rally. This year, the famous test of endurance for man and machine covered around 8,000 kilometers through the desert of Saudi Arabia. Now the vehicle, which won several stages of the Dakar, celebrated its premiere at the Nürburgring – fittingly in parallel with the ADAC RAVENOL 24h Nürburgring, which is also world-famous and unforgiving. In this case, however, the big stage was not the Nordschleife, but the Offroadpark Nürburgring at the foot of the race track.
For many years, fun and adrenaline have been waiting there for larger groups, B2B events, and corporate customers of the Nürburgring on an area of around 80,000 square meters. Whether steep uphill, through gravel, or in the middle of water obstacles, the off-road park consists of various modules that can be used individually. Dacia Germany used these to create a spectacular off-road race track for the Dakar racing car – complete with jumps and flying gravel. At the wheel was none other than Frenchman Sébastien Loeb, the most successful rally driver of all time with nine world championship titles.
Happy Dacia customers, expert journalists, and influential influencers took their seats alongside the rally legend for an unforgettable ride. There was also plenty to cheer about for many spectators of the 24-hour race: the Dacia Camp was open to all visitors on these days. In addition to a large vehicle exhibition, autograph sessions, and other activities, there was also a competition to win rides in the rally car.
Those who weren't riding alongside Loeb and other Dakar pros could test the off-road capabilities of numerous current Dacia models on and off the Nürburgring off-road park under the guidance of experienced race track instructors. As the crowning glory of each day, some Dacia guests experienced the unique camping atmosphere of the Nürburgring. On a large plateau above the area, they enjoyed the campfire atmosphere in roof tents and watched the hustle and bustle around the 24-hour race in the Green Hell.
“With this event, Dacia Germany has impressively demonstrated the versatility of our off-road park,” praised Christian Stephani, Managing Director of the Nürburgring. “The laps of the Dacia Sandrider in particular were a rally spectacle the likes of which the Nürburgring Offroad Park has rarely seen before.”
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