The Nürburgring has made an impressive start at the Essen Motor Show. Right from the opening, the 3B24 stand in Hall 3 attracted fans who didn't want to miss the spectacular staging of the “Green Hell”. One highlight at the start was the appearance of the well-known automobile influencer Gercollector, who became an absolute crowd-puller with his exhibited Mercedes-AMG ONE. It also became clear that the diversity of the Nürburgring stand was making visitors to the trade fair happy. Whether it was virtual laps around the Grand Prix circuit in the simulators of the Nürburgring eSports Bar, insights into the digital monitoring system of the Nordschleife or the opportunity to buy fan merchandise and credit for tourist rides directly at the fair – all of this met with great interest. The Nürburgring stand at the Essen Motor Show can still be visited until Sunday, December 8.

Nürburgring. In addition to the activities at the stand, the Nürburgring organized an interview and autograph session with Gercollector in the event hall of the exhibition center. In front of a large audience, the well-known automotive influencer spoke with palpable passion about his enthusiasm for the Nürburgring, the unique fascination of the Nordschleife and the opportunities to experience the race track for yourself. In line with these impressions, the Nürburgring stand in hall 3 provided all the information and offers this year.

For the first time, fans were able to top up their credit for tourist trips or purchase a season ticket for 2025 directly at the stand. The latter is currently already available at a discounted price – exclusively at the trade fair and online on the Nürburgring homepage. Many fans took the opportunity to secure their anticipation for the next season in the “Green Hell” when visiting the trade fair. Meanwhile, a compact replica of the Nordschleife Monitoring Center showed them that they can always rely on maximum safety in the coming season. Here, visitors were able to see how the seamless monitoring of the track works and how the employees keep an eye on the 20.832 kilometers of the Nordschleife at all times thanks to the AI-supported monitoring system.

For those who wanted to experience the fascination of the Nürburgring immediately, the fully movable simulators of the Nürburgring eSports Bar offered a realistic racing experience. Here, fans were able to take virtual laps of the Grand Prix circuit. Those who wanted to take a piece of the “Green Hell” home with them found what they were looking for in the small ring°fanshop: with exclusive merchandise items and popular souvenirs, the shop offered everything a Nürburgring fan's heart desires.
After the impressive start, the Nürburgring stand will continue until Sunday, December 8, with a combination of emotional experiences, innovative technology and exclusive offers.