Partnership with tyre manufacturer: Nankang advertising installation on legendary Nordschleife

25.04.2023

The Taiwanese tyre manufacturer Nankang is an advertising partner at the Nürburgring. In future, visitors to the legendary Nordschleife will see the company's lettering on an 87-metre-long advertising installation in the "Breidscheid" area. The contract for the cooperation has initially been concluded until the end of 2025.

For more than a decade, Nankang has been developing tyres for different purposes. The Nürburgring is regarded by the manufacturer as a reference track for the quality of its motorsport products - for example, when racing in the Nürburgring Endurance Series.

With the advertising installation, the company based in the high-tech island nation is taking the next step at the Nürburgring and ensuring further visibility in the European market. But not only visitors to the most demanding race track in the world can now see the new advertising. The Nankang logo will also be integrated into racing games in the "Breidscheid" area, making it visible to everyone worldwide who drives the Green Hell in the digital simulations.